What they needed
Be Fairtrade was looking for a partner able to articulate their campaign on social media and give maximum visibility to the actors of Fair Trade Week in Brussels.
What motivated us
Becoming a fair trade actor by participating in the emergence of a greater awareness of the importance of fair trade. And to exchange directly with the actors of fair trade and promote their activities and products.
Seeds must be in the hands of farmersVandana Shiva
What we did
- Development of a website with the most important information on Fair Trade Week
- Social network coverage of key moments of the day at the event and various fair trade shops in Brussels
- Increasing visibility of the event on social networks (Facebook Ads) and on the web (Google Adwords)